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By adopting eco-friendly and digital solutions across production, operations, administration, marketing, and sales, businesses can reduce their environmental impact while enhancing and market appeal. Embrace these efficiency strategies to position your company at the forefront of the green economy. Embrace these strategies to position your company at the forefront of the green economy.

OUTBOUND LOGISTICS

Activities involved in converting the inputs into finished products and services. This includes manufacturing, assembling, packaging and testing.

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CUSTOMER SERVICE

Supporting and enhancing the product or service after sale, including customer support, warranties, repairs and maintenance.

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OPERATIONS

The process of transforming inputs into finished goods or services, including tasks like manufacturing, assembling, packaging and testing.

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MARKETING & SALES

Promoting and selling products or services through activities like advertising, sales efforts, pricing and managing distribution channels.

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INBOUND LOGISTICS

Receiving, storing, and managing materials or inputs that are essential for the production process.

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INFRASTRUCTURE

Company-wide systems and structures that support the entire value chain, such as finance, accounting, legal and organizational structure.

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HUMAN RESOURCE MANAGEMENT

Recruiting, training and managing the company's workforce.

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TECHNOLOGY DEVELOPMENT

Engaging in research, innovation and technological advancements to improve products or services.

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PROCUREMENT

Sourcing and purchasing materials or inputs required for production.

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B2GreenHub Expert Forum

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Welcome to the B2GreenHub Expert Forum!

Your Space for Expert Advice on Green and Digital Transitions


As part of the B2GreenHub platform, this forum is dedicated to empowering businesses, professionals, and innovators with expert guidance on all aspects of sustainability and digital transformation. Here, you can connect with B2GreenHub experts to find solutions, share insights, and tackle challenges in these dynamic fields.

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Sustainability initiatives are all well and good - but how do you ensure their visibility and acceptance?

That's a question I'd like to put forth in order to help get the ball rolling in this nascent forum. We've probably all heard before that no matter the inherently long-term nature of your sustainability strategy, or really any strategy, it shouldn't take too long for the first results to become visible. Actions speak louder than words, and in a world full of corporate bluster and LinkedIn peacocking, actually doing the things you said you would is just about the only way to convince others that you're serious. And of course, the principles of responsible management demand that when talking about visibility and acceptance, we should not just consider the internal perspective, but also those of business-external stakeholders. So, I'm curious: Do you know of any great examples of successful communication in this context? Or, perhaps even more interestingly, do you know of any notable failures? How would you treat more subtle, less glamorous, but still eminently important projects, for example waste avoidance schemes? I'd love to hear your thoughts! Also, I didn't use AI to write this post. Maybe that can become a sort of unspoken rule around here.
General Renewable energy technologies Waste reduction and Recycling Technology Energy-Efficient Technologies Green & Sustainable materials Carbon Capture & Storage Technologies Green

Bastian Hothas (TGZ Bautzen)

21.10.2025, 14:19

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Electronics Machinery & Equipment Digitalization and Connectivity Digital

Support ProIng

08.10.2025, 12:15

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Electronics Metal Digitalization and Connectivity Green & Sustainable materials Green Digital

Sarah Vidmar

30.07.2025, 15:59
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