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By adopting eco-friendly and digital solutions across production, operations, administration, marketing, and sales, businesses can reduce their environmental impact while enhancing and market appeal. Embrace these efficiency strategies to position your company at the forefront of the green economy. Embrace these strategies to position your company at the forefront of the green economy.

OUTBOUND LOGISTICS

Activities involved in converting the inputs into finished products and services. This includes manufacturing, assembling, packaging and testing.

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Supporting and enhancing the product or service after sale, including customer support, warranties, repairs and maintenance.

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INFRASTRUCTURE

Company-wide systems and structures that support the entire value chain, such as finance, accounting, legal and organizational structure.

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Recruiting, training and managing the company's workforce.

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PROCUREMENT

Sourcing and purchasing materials or inputs required for production.

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Precision Agriculture Enhanced with Multispectral Plant Analysis Device

Bitgear|Solution Provider
EU project:RISE
Country

Serbia

General focus area

Digital

Specific focus area

AI & Data Analytics

Sector

Food & Beverage

Problem statement

Traditional methods of fertilizer application are inefficient, often resulting in overuse, waste, and uneven crop health. With the growing global demand for higher agricultural yields, it is essential to adopt methods that allow farmers to produce more with fewer resources. The lack of precise tools for assessing crop needs and soil conditions further exacerbates inefficiency, leading to environmental degradation and increased costs. A solution is needed to enable data-driven, variable-rate fertilizer application that optimizes resource use, enhances productivity, and supports sustainable farming practices. 

Main outcome

Two fields were tested at the SME’s corn fields: one treated using traditional fertilizer application methods, and the other with variable rate technology powered by the Plant-O-Meter. The field utilizing the Plant-O-Meter's real-time plant health assessments achieved the same yield as the traditionally treated field but with a 15% reduction in fertilizer usage. This experiment demonstrated the effectiveness of precision agriculture in optimizing resources, reducing costs, and minimizing environmental impact without compromising productivity - in the context of SME’s specific use case (corn fields).
The SME 1) learned the benefits of precision AgTech, and 2) how it is used and how it can be used in practice. They will embed precision AgTech in their operational processes.

Main Project Features:

  • Plant Health Monitoring: Real-time assessment across vegetative stages using Plant-O-Meter. 
  • Variable Fertilizer Application: Precision application based on health data. 
  • Enhanced Productivity: Optimized nutrient delivery for higher yields. 
  • Cost Efficiency & Sustainability: Reduced waste, lower costs, and minimized environmental impact. 
  • Seamless Integration: Easily adaptable to existing farm equipment.